Now, why would you want to do that? The beauty of blogging is that it lets you both start and be part of the conversation (and not with yourself). Successful blogs share information, provide guidance, make people think and create relationships. Blogging is networking – each blogger reaching out from their own piece of the internet.
How to not blog alone:
1. Talk to your readers. Ask questions on your blog, write as if you are actually conversing with someone.
2. Reach out to your audience. Find out what they need and want, what they’re looking for. Then give it to them by answering questions, providing information, value-laden links, etc.
3. Read other blogs. What are other people blogging about – in your industry, in tangent industries, in your areas of interest? Don’t blog in a vacuum, be in the know.
4. Comment on other people’s blogs. Let them know you were there. Sure, they have stats that count visitors, but that is so cold and mathematical – there is nothing like hearing from real people. I have met some of the most wonderful people by starting conversations with other bloggers. Also, many readers check through comments and if they like what you said, they’ll click and follow you back to your own blog. So, don’t just say, ‘nice post’ – try to add some more value or another point of view.
5. Spread the word. Participate in social networking and social bookmarking sites – tell us what’s good and what’s not, let your opinion be heard. Do it – if you see something good, share it…many blogs have bookmarking shortcuts right there at the end of their posts (see below for a Twitter example of this technique).
6. Be nice. No one likes a negative, mean-spirited, rude, self-serving, spamming creature. If you don’t like something, that’s fine…walk away quietly and don’t come back – that’s your prerogative. You can have differing opinions, but don’t hurt people. This goes for your own posts and the comments that you leave.
7. Keep writing. One of my favorite business coaches, Bonnie Marcus, talks about ‘connecting with passion and purpose’ – she’s talking about sales, but I like to apply it to blog writing/authoring. If you write with purpose about your passions, you will attract people with the same passion and purpose (or at least a good dose of respect for your passion and purpose).
8. Give good blog. Seriously, create good content with words, images, audio and video. Real information, support and service, true value and the pursuit of conversation and community – these things bring bloggers together.
Image credit: Parvati